Timed analysis 2: Sub Way "The moment of decision"

0:00-0:50 A slow piano and guitar score is played in the background to accompany the visuals. The score gradually increases in pace and volume to fit in with the climax of the advert.
0:00-0:04 A close up shot of the actor is shown accompanied by a narration of what is presumed to be the consciousness of the actor.
0:04-0:06 A wide shot showing the back of the actor and the menu board of Subway. It's common and important for the advertiser to present their logos and names in the advert to encourage customer reaction/involvement and to ensure that the viewer remembers the brand being advertised.
0:07-0:09 The piano takes a dark turn as it intensifies. The facial expression of the actor changes to show his distress and worrying as he's told by the narrator that he should change his usual order.
0:10-0:11 An eye line match is used to further show the discomfort and general distress of the actor as he looks away at another actor in the background.
0:12-0:13 A extreme close up is used in this scene to show the actors facial expression with just his eyes, in which hes shown to be focused.
0:14-0:18 The score changes slightly by using higher keys. Another eye line match is used to combine what the narrator was saying with the emotions off the actor.
0:18-0:22 The advert shows of its genre through this joke in this scene. The actors facial expression changes in another close up and shows him to be more confident. The narrator says "Be the boss" and then its revealed that the male actor is really the other actors boss and he's then shown awkwardly shown waving at her, further suggesting his worried nature.
0:23-0:27 More eye line matches are used to show the actor looking around the restaurant
0:28-0:29 Another small joke that integrates with the genre and nature of the advert being comedic and focusing on Subway. The main actors consciousness says the "peter piper picked a peck of pickled peppers" rhyme.
0:36-0:39 In this shot the actor is finally shown speaking with a frail voice, he says "Meatball marinara" but quickly interrupts himself to say "Steak and cheese". In this scene his insecurity is lifted as he finally overcomes his safe nature to go with something new.
0:39-0:42 A compilation of the process of the sandwich being made is shown, with fast close up shots. This is a very common part of food adverts as it shows of the brands product.
0:46-0:48 The screen no longer shows our main actor and is now a screen showing a short compilation of sandwiches on screen.
0:48-0:50 There is now only a grey background with the Subway brand name in their iconic style with the slogan "Keep discovering".